I recently attended a meeting with a group of marketing professionals who are employed by CPA firms in my local marketplace (Philadelphia). The room complained of last minute, meaningless requests for unwarranted marketing activities that unjustifiably drained the marketing budget. It was agreed that a multi-faceted marketing plan that is […]
Monthly Archives: September 2013
Today I responded to a question on the International Coach Federation’s LinkedIn group that asked, “What is your biggest marketing challenge? Steffi Black, a life career coach offered, “Taking the time to implement my marketing plan as I often spend time reacting to emails and projects instead of taking the […]
Well….as I didn’t have ENOUGH going on without deciding that I should redesign the TIERNEY C&C website (thank you very much to my dear friend, Victor Moruzzi, who convinced me I could during a rainy at the Jersey shore this summer). I took on the challenge when he ventured I […]
Lisa Tierney, CLSC is a certified life strategies coach, marketing expert and founder of TIERNEY Coaching & Consulting, Inc., which serves multi-partner CPA firms across the country. Lisa interviewed several up-and-coming CPA professionals who shared their slant on how using a business coach helped them to define – and […]