My last post was about the fact that, in order to “walk the walk” about social media, I would give up all control over updating my website in order to prove that the search engine optimization (SEO) of a website works – well, I am very glad to say that […]
Professional Services BLOG
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So I’m walking the walk now. TIERNEY’s social media expert talked me into it. How can I effectively communicate the value of an optimized website if I don’t have one myself?! How can I explain why it’s so important that you have a blog on your homepage when I myself […]
There are many discussions going on about the use of social media among accountants. Surely there are folks who don’t understand the value of these mediums, mostly due to inexperience in using them. “Why should I go on twitter and tell someone what I’m doing? Who is going to care?” […]
First things first: know that you most likely are not going to get a new client by simply establishing a presence on social media venues, Facebook, Twitter, and LinkedIn. These media are more about social marketing than sales. Think virtual networking. If you have a business, you should have a […]