Partner Accountability – The Holy Grail of Professional Services Marketing?

Last chance to join the discussion! Today 1:00 – 3:00 EDT…go to ishade dot com and look for ask the experts. Lisa Tierney, CLSC, Founder of TIERNEY Coaching & Consulting Partner Accountability – The Holy Grail of Accounting Marketing Date: Monday, April 30, 2012 Host: Lisa Tierney, CLSC, founder of TIERNEY Coaching & Consulting Time: 1:00 – 3:00pm ET In this iShade Ask the Expert, Lisa Tierney will answer your questions about partner accountability. Examples Include: What are best practices for improving accountability at the partner level in CPA firms? How can you expect staff at all levels to be responsible for important things like: outstanding client service, cross-selling services to existing clients, maintaining strong relationships with appropriate referral sources, participating in – and tracking – their marketing efforts – if the partners don’t do it? Login to iShade, Monday, April 30, 2012 between 1:00pm and 3:00pm Eastern, go to the Practitioner to Practitioner Group and look for the Discussion Topic, “Ask the Expert: Lisa Tierney – Best Practices – Partner Accountability: The Holy Grail of Accounting Marketing” Lisa will be on call to address the nuances of accountability – including consequences and motivational direction – to help you identify the obstacles at your firm and educate and empower your professionals toward accountability. It can be done! Let’s talk turkey about being held accountable.

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